ResonateOrDie

In ministry, so many of us are on the go a vast majority of the time that we have to find new and creative ways to stay connected. We have smartphones, iPads, broadband cards and some of you still have … Continue Reading

I was baffled. Fake sites? An elderly friend asked me to be present when his company brought in a marketing/SEO consultant for an afternoon meeting. I had cautioned him in the past that individuals who promise you a number-one placement … Continue Reading

Recently, I was party to a conversation about web presence, corporate identity and other branding issues with several key stakeholders in a national ministry. In the discussion someone referenced the importance of ministries and churches learning from current branding and marketing … Continue Reading