If you think about the headlines you have heard on the news in the last seven days, how many of them focused on a Hollywood starlet, the latest celebrity divorce or political scandal? The sad truth is that actual jobs exist with the sole purpose of sniffing out a juicy story or showcasing the error of someone’s way.
What is it about human behavior that entices us to want to know the latest scoop or be “in the know” about people we personally don’t even know?
And better yet, is there a lesson for the church to be found in that dynamic? I say yes.
Think about it. Part of the sensationalism of the paparazzi is to be the first to reveal something new to the world. They create excitement with the information they have. They deliver information that people want to know (even though by many accounts it is information that is useless). And they get information the average Joe can’t access.
So, what are the lessons for the church or for those of who charged with communicating your church to the world?
Jesus IS a news story.
Jesus was a target of the paparazzi. During His ministry, He stirred up news everywhere He went. People heard of His miracles and lives He touched and word spread of this mysterious man. Nothing has changed today but have we forgotten this important truth?
He makes the story interesting, not us.
When we begin to really focus on communicating how and where God is at work, the “story” of our ministry gets exciting. How often are we celebrating examples that cannot be explained by human logic? That excitement cannot stay contained inside the walls of your church.
Our job is to tell our story well.
A sad reality in Christian life is the temptation to “get over” our own salvation experience. The saving power of the cross somehow loses its grip on us and we forget the excitement of that life-changing decision. If the average Joe heard our personal story, would he hear evidence of a rescued heart?
There are many things the paparazzi do that I don’t agree with. But I have to give them credit. They know how to tell stories. Do we?